District Communications

Implementing blended learning is complex. School districts must effectively communicate with key stakeholders throughout the implementation process in order to be successful.

The importance of communications planning for blended learning

Effective communications is a cornerstone of successful blended learning implementation. Strong two-way communications builds engagement, trust and credibility. Poor communications can lead to unmanageable expectations, confusion, and opposition to innovation. Communications is not expensive, but it takes a commitment of time and consistency. 

Many of our nation’s school districts lack sufficient communications expertise and capacity. As more schools shift to blended learning, district leaders are recognizing the need for communications assistance to build understanding and support for their implementation efforts.

Communications Planning for Blended Learning: Step-By-Step Guide

Step 5color_Key MessengersTo respond to this demand, The Learning Accelerator developed a step-by-step guide to communications planning for districts implementing blended learning. This guide is intended for district leaders, whose commitment to communications as a district priority is crucial for success. However, the guide includes many tips and links to additional resources that others (communications directors, technology officers, principals, and teachers) may find useful. 

We encourage you to use this guide to customize a blended learning communications strategy for your unique district. Our hope is that you will share with us what works, what doesn’t, and what is missing, so we can develop a more comprehensive version of the guide in the future. Download guide.

Blended Learning Messaging Guide

School districts have shared with us their need for a collection of messages about blended learning that they can customize for their school or district. The Learning Accelerator offers a guide to the types of messages that are important for blended learning communications, including sample messages tailored for teachers, students, parents and the community. Download guide.

Community Collaboration for School Innovation Toolkit

COToolkit_Cover_smallNO WHITEThe Community Collaboration for School Innovation toolkit helps districts shift away from a community engagement model that centers around districts pushing information out, to a new community collaboration model that instead encourages districts to pull in guidance from the community, and leverage that input to drive innovations. Developed by the Colorado Department of Education, the Colorado Education Initiative, and The Learning Accelerator, the guide includes real-world case studies from Colorado school districts, video trainings, and templates. Download toolkit.



Want more information?

Kira KeaneFor more information, please contact TLA Partner Kira Keane at kira.keane@learningaccelerator.org.